Eylure announces new partnership supporting Just Like Us

Beauty brand Eylure has announced it is supporting the work of Just Like Us, the LGBT+ young people’s charity, with a new partnership and release of a limited edition product.

Eylure’s Pride Line & Lash kit has been launched exclusively with Superdrug to celebrate Pride month and Eylure’s support for the charity’s work.

Just Like Us is the LGBT+ young people's charity. Through their Ambassador Programme, Pride Groups and School Diversity Week initiative, they work to make education more inclusive and improve the lives of LGBT+ young people across the UK.

Support from the partnership with Eylure will enable the charity to grow its programmes and support even more LGBT+ young people nationwide.

For example, Eylure’s support could help Just Like Us to recruit, train and support 30 LGBT+ young people aged 18-25 to become the charity’s new volunteer ambassadors. Once trained, these ambassadors will go on to deliver talks and workshops championing LGBT+ equality and inclusion in schools and colleges across the UK that will directly reach 10,000 young people.

An Eylure spokesperson said: “Eylure are super excited to announce that we are partnering with leading LGBT+ youth charity, Just Like Us.

“It is time to get lashed with Pride as we collaborate to bring you a Limited-Edition Pride Line & Lash kit complete with a pair of lashes and Line & Lash pen in black.

We have also provided a donation to support and sponsor some of the amazing work that Just Like Us will be doing over the next few years.”

Dominic Arnall, Chief Executive of Just Like Us, said: “Just Like Us are thrilled to work in partnership with Eylure who join us in working to eliminate homophobic, biphobic and transphobic bullying in schools across the UK.

“This partnership will enable Just Like Us to reach more young people across the UK with talks and workshops championing LGBT+ inclusion in schools. We are delighted to work together to change young lives.”

The Eylure x Just Like Us Pride Line & Lash kit is available exclusively at Superdrug.

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